For years the name of this blog has been “Making Money with Technology.” It’s time for a change. For some reason I hear the voice of the Doctor (from the TV show “Doctor Who“) saying “Change — and not a moment too soon”!
My most recent post, which was on the topic of using iPad apps in schools to replace books, made me realize that the title is not only too limiting, but also a bit outdated. Technology is indeed a money making proposition, but somehow it has become far more than that. Technology is no long “what we use” (for work or fun) or even what we sell — it has literally become part of who we are.
Can you imagine your day without your cell phone? Voice mail? Instant news via Twitter? Apps? Games? Even your love life has most likely been touched by technology. Statistic Brain says that of the 54 million single adults in the United States 40 million of them have tried online dating! 20 million belong to eHarmony alone!
I’ll still post about Customer Relationship Management (CRM) and how to make money with technology — but the focus of the blog is much broader than that. Technology touches every aspect of our lives in amazing and even somewhat scary ways (the pace of technological change seems to ever increase).
For example (and it will be the topic of my next post) technology is literally flipping (reversing) the way students are being taught in schools. Our traditional method of a teacher giving a lecture with passive students taking notes is literally going out the window. From the Bill and Melinda Gates Foundation to Common Core and Virtual Schools — the educational world is undergoing massive change.
Please feel free to email me or add your comments if there are specific subjects you’d like to see discussed. As Bette Davis once said (in the movie “All about Eve“) “Fasten your seat-belts. It’s going to be a bumpy night.”
I’ve been in high tech for more years than I care to state here. Hell, I’m old enough to remember that a “minicomputer” was a device with 64KB of Ram or LESS. Yes, I’m “that” old!
But I also have a teenage son. My son is 14 and he informs me loudly and often that he knows more than me about technology. As if. But one has to remember that he is 14!
My son sure does know a lot! Maybe it is genetics. Maybe it is dumb luck. My son is the one that children and adults turn to for help when they get a virus or even have a hardware problem. For “fun” he has torn apart two old laptops. He did this to see how they worked. Yes, this is my lot in life — to have a kid outshining me.
How does all of this relate to making money with technology? A lot. Having a teen son makes me realize that technology is not just for business or “fun” any more. Technology is literally a part of “who he is.” It is as if he were born with ear buds firmly in place and a chip imbedded in his brain. My son begins high school this fall and his new school requires that every kid have an iPad®. No more school books for him! He will be using an interactive Algebra app from Pearson with animations and videos. Along with the book he has access to something called “MathXL” which will have him do his work online, check it for accuracy (no waiting for the teacher to grade it). If he gets “stuck” the app will lead him step by step through the solution. If he did need help then MathXL will present him with a new, similar problem, to see if he can do it “on his own.”
At this new school I can track my son’s grades daily, online. If he is missing an assignment he has no excuse of “I forgot it at school” because all will be in the iCloud.
Needless to say, Apple and Pearson (and a few others) are all making money — mostly from a subscription SaaS (software as a service) model. I must say I’m impressed with the concept. Later I’ll tell you how well the reality stacks up to the hope / hype. Still, the use of an iPad and Internet at a very mainstream school just goes to show that technology is (more than ever) part of our lives — who we ‘are’ not just ‘what we do.’